Meet Lim Yuan Ming: The Multitasking Genius
At just 23 years old, Lim Yuan Ming is defying the odds by balancing his university studies with running a successful curry puff stall. As a first-year finance student at the Singapore University of Social Sciences, Lim co-owns What The Puff! with his brother Brandon Lim, 29, and friend Oh Chin Jie, 30. Their stall, located at Changi Village Hawker Centre, has been making waves in the local food scene since its opening in December.
From Teochew Porridge to Curry Puffs
The idea to venture into the curry puff business came from Lim’s hawker parents, who have been operating a Teochew porridge stall in Bedok for over a decade. After realizing the challenges of the porridge business, the brothers decided to try their hand at selling curry puffs. With the help of Oh, who brought culinary experience to the table, they invested $10,000 to kickstart their stall.
The Balancing Act
Despite the demands of managing a hawker stall, Lim remains committed to his studies. He strategically schedules his classes from Monday to Wednesday, allowing him to focus on the stall for the rest of the week. His partners understand his academic priorities and divide responsibilities accordingly to ensure smooth operations.
Family Recipes and Success
What sets What The Puff! apart is the hands-on approach of all three partners in perfecting the puffs and fillings. With recipes crafted by Oh and input from the brothers’ parents, the stall has seen a surge in popularity, selling around 300 puffs daily. Their commitment to quality and taste has paid off, with plans to open a second outlet at Blk 216 Bedok Food Centre in February.
A Taste of What The Puff!
From classic Curry Puffs to innovative flavors like Hae Bee Hiam Chicken and Black Pepper Chicken, What The Puff! offers a delightful array of options for puff enthusiasts. With a second outlet on the horizon, fans can look forward to easier access to their favorite puffs in the near future.
Lim Yuan Ming’s story is a testament to the power of passion, determination, and hard work. As he navigates the challenges of university life and entrepreneurship, he serves as an inspiration to young entrepreneurs looking to make their mark in the F&B industry. Despite the odds, Lim proves that with the right mindset and support, anything is possible. So, the next time you bite into a curry puff from What The Puff!, remember the dedication and drive behind each delicious bite.
